Internet Technology & Website Design Blog

Webinar — How to Calculate True Return on Investment

March 10th, 2010
Tags: Business Investment, ROI, ROI calculation
Categories: Press Releases
By: Admin

March 8, 2010

The Cleveland County Business and Industry Council’s March webinar topic is “How to Calculate True Return on Investment” presented by Lee Roberts, CEO of Merchant Metrix Inc.

The webinar, from 8 a.m. to 9 a.m. Wednesday, March 10, 2010 will provide participants information on the best practices in evaluating and calculating return on investment, as it pertains to customer lifetime value, relational customers, transitional customers, customer acquisition costs and customer retention costs. In addition, participants will garner information on determining a break-even point as well as the associative relationship of products and cost of delivery.

Roberts has owned and operated Merchant Metrix for 14 years. During that time he has successfully increased ROI and decreased spending for several clients of his returning fantastic results and testimonials.

Roberts says, “Business owners should always be examining their return on investment to ensure they get the highest return possible. My goal is to reach out and help as many businesses as possible get the most they can out of their business.” Lee Roberts

The live webinar is scheduled for Wednesday, March 10, 2010 at 8 AM central standard time.

Voted Best of Business — OKC Biz

March 10th, 2010
Tags: best of business, okc biz, website
Categories: Press Releases
By: Admin

March 1, 2010, Merchant Metrix, Inc., a Noble based Web Design and E-commerce firm, was announced as the 2009 winner of the OKC Biz Best of Business award for best IT, Web Design, and Hosting Company in the Oklahoma City area.

The Best of Business awards are voted on yearly by the readers of the OKC Biz magazine in a wide array of categories. This marks the second year in a row that Merchant Metrix, Inc. has won for the IT, Web Design, and Hosting Company category.

“It’s been another wonderful year for Merchant Metrix and the residents of the Oklahoma City area are fantastic and a pleasure to do business with. We take pride in our ability to successfully place our clients on the first page of the search results with every site that we build. There’s no point in giving someone a site that’s not going to bring them search engine traffic and increase their business and sales,” said Sheridan Broderick, Creative Director at Merchant Metrix, Inc.

Merchant Metrix, Inc. is an Internet Marketing company that focuses on getting their clients to the first page in the organic search results in search engines such as Google, Yahoo, and Bing, by designing and developing search engine friendly Websites and Ecommerce retail shops.

Visit the OKC Biz Magazine online to read the whole story.

SEO Study, the importance of page 1

February 19th, 2010
Tags: icrossing study, Search Engine Optimization, SEO
Categories: Search Engine Optimization, Search Engines
By: Sheridan Broderick

In a study released by icrossing earlier this month which analyzed natural search results showed that 95% of all traffic seen by the 10 clients used in the study were captured by the first page of the search results with clicks from pages 2 and 3 significantly less. The report states that, “while visibility on page two or three may seem ‘visible’ to many, the likelihood that these results will drive traffic to your website is minimal.”

This study also validates the idea that people are not just using a single keyword to search for something, but may use upwards of 6 keywords.

This study also validates the already widely known fact that the search engine giant, Google, is the public’s primary used search engine, and when comparing the big three (Google, Yahoo!, Bing) Google brought in 59% of the traffic while Bing carried 23.8% and Yahoo! with only 19.3%.

So, page one really is the key!

CSS3 | Design Evolution

February 9th, 2010
Tags: cascading style sheets, css, css3, website development
Categories: Design
By: Sheridan Broderick

Just like everything else, the internet and website development is evolving. Many browsers are beginning to support several new CSS3 (Cascading Style Sheet) styles. Of course this is not fully supported by all of the most widely used browsers so the use of them is not recommended at this point. However, here is a quick breakdown of my favorite design related pieces you can expect in the near future…

CSS3 Borders

Mozilla/Firefox and Safari 3 users should see a rounded box, with a rounded border.

background-color: #ccc; -moz-border-radius: 20px; -webkit-border-radius: 20px; border: 1px solid #000; padding: 10px;

You will also be able to show borders using images! You will do this with the following tags and attributes:

border-image:
- border-top-image
- border-right-image
- border-bottom-image
- border-left-image
border-corner-image:
- border-top-left-image
- border-top-right-image
- border-bottom-left-image
- border-bottom-right-image

CSS3 Text Effects

Mozilla/Firefox users should see this text with a nice gray drop-shadow

text-shadow: 2px 2px 2px #666; font-size:13px;

Mozilla/Firefox and Safari users should see fiery hot text!

This might be my favorite because clients seem to all love drop shadows but browser can only read text in HTML, not in images, and since we focus our business on SEO (Search Engine Optimization) this is just not a worth while solution. Now the browsers will be able to read and the clients will their drop shadows and everyone is happy!

Until the release of CSS3 we’re still using CSS2, at least mostly with unsupported browser alternatives, but as the evolution continues I can hardly wait to see what it brings!

Real Estate Listing Management

December 21st, 2009
Tags: cms, Real Estate CMS, Real Estate Listing Management, realtor cms
Categories: Real Estate CMS, Software
By: Admin

Merchant Metrix has just launched a new software system.

We have modified our SEO friendly shopping cart and have just launched this new SEO friendly Real Estate CMS system to allow Realtors to create, edit and easily maintain their listings. They can even be modified from any smartphone with an internet connection (i.e. iPhone, Android phones…). *Data charges may apply

You can optimize the pages within this Realtor CMS website for the following areas;

Listing City
Listing Addition / Neighborhood
Listing School District
Listing Property Address

Now Realtors can show up on the search results too! Rather than just their brokers who house several associates or sites such as Craigslists and Realtor.com.

Patrice Branum | Oklahoma City Realtor

December 21st, 2009
Tags: cms, content management system, oklahoma city realtor, oklahoma city realty, patrice branum, Real Estate CMS, realtor, realtor cms
Categories: Real Estate CMS, Website
By: Admin

Merchant Metrix just launched a new system. We have modified our SEO friendly shopping cart and have just launched this new SEO friendly Realtor CMS system to allow Realtors to create, edit and easily maintain their listings.

Patrice Branum is an Oklahoma City Realtor and has been helping people buy and sell homes for over 15 years. She has the experience that’s needed to make the process an easy and enjoyable one for you, not something you should dread.

patricebranum

Office Makeover by Staged by Susan

November 12th, 2009
Tags: home staging, interior design, office interior design, staged by susan
Categories: Off Topic
By: Sheridan Broderick

Susan Rutter, Owner and Designer for Staged by Susan, came into our office on Tuesday for a little office interior design and gave it quite a makeover! She used what we already had in our office (which was very little), and then she brought in some of her own props to fill in the gaps and complete the look. Take a look at some of our before and after office interior design pictures…


Before	After

Before	After

Before	After

Before	After

Thank you Staged by Susan for bringing our dull, bland, office back to life! Call Susan today for a consultation for office interior design in your office or place of business.

Mach 10 Electronics — E-commerce Design

November 9th, 2009
Tags: ecommerce website design, electronics, sterios, tvs
Categories: E-commerce
By: Admin

Mach 10 Electronics sells all kinds of consumer electronics for personal, home and at-work use.

The Basket Bin — Website Design

November 9th, 2009
Tags: corporate gift baskets, gift baskets, gourmet gift baskets
Categories: E-commerce
By: Admin

The Basket Bin offers a HUGE selection of all occasion Gourmet Gift Baskets perfect for holidays, birthdays, thank yous, and so much more. The Basket Bin now carries a large selection of Corporate Gift Baskets to impress your office or your important clients. The Basket Bin has beautiful gift baskets for all of your gifting needs all year long.

www.thebasketbin.com

The Herb Bin — Blog Design

November 9th, 2009
Tags: blog design, herbal resources, herbs, Website, wordpress blog design
Categories: Blog
By: Admin

The Herb Bin, is an online resource about different herbs and uses for them. The Herb Bin continuously posts information about the hundreds of different herbs found in nature and how the different herbs individually and combined can help with your health and feeling.

www.theherbbin.com

The Herb Bin Website Screenshot